faq’s

1) WHAT IS DIGITAL MARKETING ?

Digital Marketing is the process of making marketing interacting through online distribution channels, by using internet as a medium such as search engines, websites, social media and mobile apps.

2) WHY SHOULD I LEARN DIGITAL MARKETING?

World is digitizing, more than 65% of our country today is using online media to get their information. Leading companies in India give top priority for online advertising in their marketing strategy. Digital media users are great source for exchange of information. User reviews have become the final verdict today.

3) CAREER IN DIGITAL MARKETING?

Companies seek professionals who have additional skills along with their academic qualifications. Internet marketing is growing at a great rate and it is generating plenty of job opportunities. Digital marketing doesn’t require coding. Technical skills are secondary. A fresh graduate with online advertising certifications has more opportunities and gets paid better. Digital marketing renders you plentiful of opportunities both for fresh graduates and experienced professionals.

4) WHAT IS SEO?

Search Engine Optimization is the process of ranking the website top in the organic search results. By implementing the best strategies in SEO, we can generate more traffic to our website through unpaid way. SEO is one of the main module in Digital Marketing course.

5) WHAT IS SEM (SEARCH ENGINE MARKETING) OR PPC?

It is one of the digital marketing module refers to paid marketing also known as Pay Per Click. It mainly targets search engines to get traffic to the website. In this module, we teach Google Adwords and Bing ads.

6) WHAT IS GOOGLE ADWORDS?

Adwords is a free online advertising tool offered by Google where we can promote our products or services by targeting a group of people with specific interests.

7) WHAT ARE BING ADS?

Bing Ads is a free online advertising tool, its a part of Microsoft network. Here we can promote our products or services by targeting a group of people with specific interests.

8) IS GOOGLE CERTIFICATION CHARGEABLE?

No, it’s a free of cost where your trainer will help you to get certified in 6+ certifications from google.

9) WHAT IS THE DURATION OF DIGITAL MARKETING COURSE?

Normally we take 90 hours of classes to complete the course as per the requirement of students, we offer fast-track batches as well. The students can complete the course within 45 days.

10) HOW ABOUT THE TRAINERS?

Here at i-digital, trainers are working on real time projects. They are from Bangalore, with 8+ years of experience into Digital Marketing. The training sessions are friendly & interactive. Their main motto is to provide practical guidance to the students. Trainers helps students with their online certification exams. Also train them to build confidence to face interviews with ease.

11) DOES I-DIGITAL OFFER PLACEMENT AFTER THE COURSE?

Yes, the student will get the placement assistance, we are the only institute in Vijayawada to offer placement support until the student get a job in a good company.

12) WHAT IS PLACEMENT ASSISTANCE PROGRAMME?

In placement assistance student will get help from trainers about interview rounds, communication skills, interview questions, allocated HR will be posting regular job updates to the students and conducting mock interviews.

13) WHAT IS THE MINIMUM SALARY FOR A DIGITAL MARKETING FRESHER?

It depends upon the performance. For the right candidate, companies will pay better. The minimum salary for freshers would vary from 12-16k.

14) CAN I WORK FROM HOME THROUGH DIGITAL MARKETING?

Yes, of course, the student can work from home through digital marketing but it depends upon the client’s requirement. We teach our students from the day one on how to work as a freelancer and how to gain projects from the clients.

15) WHAT IS THE QUALIFICATION REQUIRED TO LEARN DIGITAL MARKETING?

There is no minimum qualification required to do this courses but the student should have the basic computer knowledge & internet usage. But the companies are looking for minimum graduation.

16) WHY DO YOU ALWAYS TALK ABOUT GOOGLE, THERE ARE OTHER SEARCH ENGINES?

In the advanced countries, Google has the highest search engine market share.This is especially true in the UK, where its market share is over 90%. As a result, we tend to spend most of our time working on optimizing sites for Google. Luckily, a lot of tactics we use will have a similar effect in the other search engines. If we work in the countries where other search engines are dominant, we will tailor our approach to make sure you get the best possible results.

17)WHAT EXACTLY IS DIGITAL MARKETING AS OPPOSED TO REGULAR MARKETING?

Digital marketing is pretty much anything that’s online or web-based: PPC, SEO, email, web design, etc. Traditional marketing is still seen as those offline marketing activities: print, direct mail, radio, TV, etc.

18) IS DIGITAL MARKETING COURSE IS THEORETICAL OR PRACTICAL?

Our training will be the combination of theoretical and Practical on each topic. The combination will be 20% theory and 80% practical.

19) WHAT KIND OF JOBS ARE THERE FOR A DIGITAL MARKETER?

  • Digital Marketing Manager
  • Content Marketing Manager
  • Content Writers
  • Inbound Marketing Manager
  • Social Media Marketing Experts/Specialists
  • Search Engine Marketers
  • SEO Executives
  • Conversion Rate Optimizer
  • Copy Writers or Content Writers

20) I CAN’T DECIDE A COURSE THAT SUITS ME? WHAT DO I DO NOW?

Simple! Just give us a call or send us an inquiry. Our representatives will get in touch with you and provide the exact consultation by offering advice and guidance on choosing the right course for your needs.

21) I HAVE GOT EXPERIENCE IN TRADITIONAL MARKETING; CAN I SHIFT MY CAREER TO DIGITAL MARKETING?

Yes, Of course. In fact, more companies are looking for people who have experience in traditional marketing and have digital marketing knowledge.

22) WHAT ARE THE DIFFERENCES BETWEEN YOUR COURSES AND THAT OF OTHER INSTITUTES?

  • The topic would be same, more or less. The major difference we think we have is, our knowledge delivery method.
  • Our expert trainers have mentored many students and gave fulfilling careers to all of them. 95% of of students got placed in the reputed organizations.
  • Other difference we see is, The way we have structured the course with all required content, videos, templates, checklists, assignments and live experience.

23) HOW LONG DOES IT TAKE TO GET A JOB AFTER COMPLETION OF THE COURSE?

  • Well, it depends. Our past data shows that it might take from 1 week to several months depending upon various factors such as your past experience, communication levels etc.
  • Though it is possible to start working as a fresher, it is better to work at a company as an intern (free or paid) for couple of months and gain more practical experience.
  • We provide the free internship opportunity for up-to 2 months at I-Digital and other associated companies.
  • We encourage you to attend the interviews (both for the opportunities we provide and you discover) right after the completion of the training program.

24) DO I NEED TO KNOW PROGRAMMING OR WEB DESIGNING?

No, you need not to be a web designer or a web developer to learn digital marketing course. In our course we teach you WordPress and help you to design and build up your own WordPress website. But any earlier knowledge in web technologies will be an added advantage.

25) DO YOU PROVIDE LIVE PROJECT WITH TRAINING?

Yes, after the completion of the course we will make you work on our live projects like internship.

26) WHAT IS THE USE IF I DO DIGITAL MARKETING?

First thing, there is a great demand for online marketing at present. Digital Marketing is a marketing strategy to increase marketing for companies/services online. After learning the course,

  • You can get a job in the digital marketing industry.
  • Salary hike and good job opportunities for experienced professionals.
  • If you are a business person/entrepreneur, you can develop your own business through digital marketing.
  • You can start your new business/blog/website or a channel to earn online income.

27) WHAT WILL BE THE JOB PROSPECTS FOR EXPERIENCED MARKETERS?

Experienced marketers can easily learn the digital marketing strategies and then work at manager level based on your experience. This will definitely help in getting a better job opportunity.